Kaverin & Co. - Real Estate agency
Requirements:
- photos of elite real estate objects to present company’s partners
- space for everyday notes in calendar mesh
- strict and sustained style to emphasize agency exclusiveness
Result:
- pictures are retouched in grisaille style, to perform corporative colors
- lower part of the calendar is free of any graphics to build a readable hierarchy
- calendar block uses only one font;
- three typeface weights were used to differentiate days in month
Electric Engineering Ltd. - Marine Electronics, Ship Repair and Spare Parts
Requirements:
- Illustration in a Blueprint of the AlphaBridge Station
- Partners’ logo on the bottom
- Laconic calendar mesh (3 month layout preferred)
Result:
- Three-month period presented compactly instead of classical quarter mesh
- For blueprint illustration was selected the most successful and effective model of the AB Station
RISOIL S.A. - transshipment and storage of oils, Sale and production of agro products
Requirements:
- Qualitative photo of company’s facilities on the top
- Colourful and relevant calendar base
Result:
- Chosen photo gives an opportunity not to load the top with company info and put it to the bottom
- As the base chosen to be bright, therefore in contrast to it, the calendar design created as minimal as possible
National University "Odessa Maritime Academy"
Requirements:
- Calendar in poster size (a2)
- Emphasis on the Anniversary celebrations
- Show all diversity of ships where the graduates got their first job
Result:
- Colorful diversity of ships on the top divided by relevant color elements (saving area and separating pictures)
- Usual red color for weekends and holidays was excluded from the calendar mesh for the sake of capturing the attention on anniversary date (which is the only bright element on the bottom area)
PTI - High quality protective coatings from leading world manufacturers; engineering of anti-corrosion protection systems
Requirements:
- Graphics instead of photo on the top
- Maximum of three colors
- Follow the idea introduced by Marketing Director
Result:
- Flat Design graphics in two colors: PANTONE Living Coral and Royal Blue
- Partners’ logo presented in BW version to avoid color “jingling” (red on coral etc..)
Mykolaiv Sea Commercial Port
Requirements:
-Compact wall calendar
- Something less “officious” then it was previous years
Result:
- three months on one sheet that is more compact than classical 3-months calendar but retain its sense
- idea of the calendar top is an imaginary memory (mood)board of a seaman. Multi-detailed top contrasts with restrained color for calendar
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